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Minorities will be New American
Majority by 2050
PHOENIX (Wire Services edited by
Hispanic News)
June 11, 2010 ― Minorities now make up
about 35% of the country's population,
an increase of 5% from 2000, and the
white population continues to decline,
according to U.S. census estimates
released Thursday.
"More of the country is going to be like
California," said William Frey, a
demographer with the Brookings
Institution. Minorities make up 57% of
the population in California.
Last year, minorities helped the overall
U.S. population grow by 2%, boosted by a
surge in births and people who
identified themselves as multiracial. In
2009, 5.3 million Americans classified
themselves as multiracial, up 26% from
3.9 million in 2000.
The figures released Thursday come from
estimates based on data collected last
year. "As we get closer to the 2010
census, we're seeing a decade where the
white population is aging," Frey said.
In 42 states, numbers show a loss of
non-Hispanic whites under age 45.
Nationally, this group declined by 8.4
million.
In contrast, the number of states in
which the majority of children under 15
are minorities has increased, with
Florida, Maryland, Georgia and Nevada
bringing the number of such states to
10.
Much of the nation's demographic change
is seen among children. In California,
minorities make up 72% of those under
age 15. In 2000, they made up 65%.
Nationally, 46% of children under 15 are
minorities, compared with 40% in 2000.
In 2000, the District of Columbia and
three states — Hawaii, New Mexico and
California — had minority populations
which exceeded 50%. In 2009, Texas
joined that group.
"That's just the barometer of things
that are likely to come over the next
decade," said Michael Stoll, a professor
of public policy at UCLA.
"Much of the future of labor supply, of
leadership in the United States is going
to come from groups that historically
have not received attention," Stoll
said.
Among Latinos, there are nine births for
every one death, according to census
data. For whites, the ratio is 1-1.
"That's a huge difference," Stoll said.
There are still 16 states in which the
child population is more than 75% white,
including Utah, South Dakota, Missouri,
West Virginia, Maine and Vermont.
The estimates released Thursday are the
last sets to be released before the 2010
census is completed.Census
data leave no doubt that minorities are
rapidly increasing as a proportion of
the total United States population. This
is the result of immigration and
minorities’ higher birthrates compared
to Caucasians. Minorities will become
the majority of the national population
around the year 2050, but many
communities have made the transition
already.
This country is not preparing for this
momentous demographic shift that will
create a “new majority.” The most
pressing problem is that today’s
minorities are getting neither the help
they need to fully participate in the
entrepreneurial economy, nor the
education they need to staff the
workforce in the service/knowledge
economy.
Although overt, intentional
discrimination has become socially and
legally unacceptable in US society, the
situation facing minorities destines all
but a few of them to remain an economic
underclass. When an economic underclass
becomes the majority, the American Dream
becomes no more than a fairy tale for
most people, the class division between
the embarrassingly wealthy and the
unacceptably poor takes on epic
proportions, and alienation, resentment,
and social unrest become increasingly
prominent in the American ethos.
The issue is not just a matter of
fairness among the haves and have-nots.
Even those who subscribe to the view
that “life isn’t fair” need to pay
attention to their long-term
self-interest: the impact of minority
underachievement will extend beyond the
minority community to constrain gross
domestic product, and harm “the haves’”
ability to remain affluent. Instead of
contributing robustly to the national
economy, minorities will remain on the
sidelines of their value chains,
generating little wealth, few jobs, low
tax revenues, and fiscal burdens.
Exclusion from the lucrative parts of
value chains arises because minorities
are not achieving the level of literacy
― much less advanced education ―
necessary to participate fully in the
service/knowledge economy. In most of
this country’s minority-dominated
communities ― inner cities, barrios, and
Indian reservations ― no more than half
today’s ninth-graders will graduate from
high school. Many of those who graduate
will not be able to read, write, do
basic math, and use a computer ― the
most basic skills required for
employment beyond the realm of unskilled
labor. The social and economic costs of
this inter-generational fate are rising
as minorities grow in proportion to the
national population.
This is a local problem, indeed, but
it’s also a national problem. The U.S.
needs a highly educated workforce to
maintain national competitive advantage
in the global economy. The country also
needs a growing infusion of
knowledge-based new ventures to sustain
the entrepreneurial economy and to
replace major corporations that have
lost their competitive edge. Despite
these growing needs, minorities as a
group are not getting the education the
country needs them to have, nor are
their enterprises getting the help they
need to survive, prosper, grow to scale,
and take their place in the economic
system. It’s sad if jobs are going
overseas because of labor costs. It’s a
national tragedy if jobs are going
overseas because our burgeoning minority
population lacks the basic literacy to
do them.
Nobody doubts the population trends
evident in the Census data, but few
people are taking steps to prepare the
country, their businesses, or their
community for the changes these
demographic shifts portend. The time to
act is now ― because the people we
educate and develop now will be the ones
who ensure our prosperity in the future.
Small, “Band-Aid” changes simply won’t
make enough of a difference: the problem
is too big, too complex, and too
ingrained in the U.S. social system. For
example, imposing achievement testing on
secondary schools and providing
scholarship assistance has little to no
effect on impoverished youngsters who
start kindergarten with all the
disadvantages of poverty: limited
vocabulary, undereducated parents, a
local culture that disrespects
education, few positive role models,
fetal alcohol syndrome, poor nutrition,
unaddressed health problems, and so on.
School is just too challenging for such
people, and in the absence of support
systems, they drop out early.
Tragically, the well-meaning
scholarships are wasted.
Poor national literacy in “the
information age” is obviously a national
problem, and it is deepening with
demographic shifts. Unless major,
systemic changes are made, we won’t have
available the competent corporate
workforces or the innovative
entrepreneurial economy on which this
country’s future prosperity depends.
We’ll need to make adjustments in a wide
variety of domains ― among them: public
policy, supplier diversity efforts,
urban economic vitality and social
stability, wealth creation in poor rural
communities, workforce planning,
immigration policy, management of the
national education system, the adequacy
of retirement resources, the ability to
serve domestic-emerging markets, and
competitive advantage in a global
business context. We need to be
proactive in preparing for the changes
that are surely coming. If we continue
to be reactive, making patchwork
adjustments to accommodate stages of the
transition, everyone will be worse off.
More specifically, unless we revise our
present course of complacency and
neglect of the minority population, the
past success of the U.S. economy ― and
the unprecedented wealth it has bestowed
on U.S. residents ― cannot be sustained
in the coming decades. This means not
only will minorities and women continue
to be denied a fair share of wealth and
opportunity, but all Americans will also
face a bleaker future. Whites entering
their careers will have decreased
opportunity as the competitive advantage
of U.S. corporations erodes in the
global economy and the spending power of
U.S. workers shrinks; mid-career whites
will continue to experience a plateau or
eroding standard of living; and whites
approaching the end of their careers
will be disappointed in the yields of
their equity-based pension plans, which
depend heavily on the success of large
U.S. corporations with global reach.
This is not a case of minorities needing
to be helped so that they can prosper at
the expense of whites: in fact, our
economic models show that minorities
will not be significantly better off
than they are today. Their standard of
living will remain stagnant, while the
whites’ standard of living will decline.
Therefore the situation is not win-lose:
it’s lose-lose. That’s why we need to
embark on a new trajectory and create a
different future.
Leadership has yet to emerge that will
galvanize the comprehensive response
that is needed. In the 1960’s, Dr.
Martin Luther King, Jr. led this country
out of institutionalized discrimination
in the social and political realms. In
the new century, institutionalized
discrimination is primarily economic.
Minorities can sit at lunch counters,
use the same toilets as whites, and they
can vote; but they continue to
under-participate in the entrepreneurial
and mainstream economies. This form of
discrimination is institutionalized in
the sense that the system stacks the
odds against their success. Everyone
pays a price ― the privileged as well as
the expanding underclass ― when
minorities and their communities cannot
achieve economic self-sufficiency, much
less the prosperity that would lift them
out of their inter-generational poverty
cycle.
Enlightened people are already concerned
about the problem, and are taking some
steps to deal with it. But current
interventions are piecemeal, inadequate
to address the scope of the problem, and
focused on effort rather than impact.
Taking action is not the same thing as
achieving results, and all the data show
that not much is changing, even though
the problem looms larger with each
passing day. More than half our cities
are already minority dominated, with
many others soon to join them; the
income, education, and computer-literacy
gaps are widening; and hopelessness and
despair are breeding social instability
in this country’s stagnating enclaves.
I’m not raising a specter of what could
happen in 2050; I’m describing what is
already happening.
We need a comprehensive solution. That
will require a different paradigm of
intervention.
Solutions that have been applied in the
past by the government and the Federal
Reserve ― the levers of public policy ―
are unimpressive. They have been applied
in isolation and therefore cannot create
a different future. (Such solutions
include: imposing targeted tariffs;
adjusting interest rates; providing
incentives to achieve specific
objectives, including tax breaks and
"set-aside" clauses in procurement
contracts; and allocating special
funding to alleviate the most pressing
problems.) Some public policy solutions
intended to foster economic independence
have perversely increased dependence of
disadvantaged business enterprises on
narrow business portfolios. Other public
policy solutions create incentive
structures that reward high indirect
costs in an era when a business must be
lean in order to prosper in the
unsheltered global marketplace.
We should not be impressed with how our
elected officials have been addressing
this looming national crisis. The growth
in number of minority- and women-owned
businesses has paradoxically been
matched with a reduction in the staffing
of the Small Business Administration and
the budget of the Minority Business
Development agency ― the two federal
institutions chartered to help these
businesses become established and grow
to scale. The history of the SBA 7(j)
allocation for training disadvantaged
business owners tells how much of a
priority this issue is receiving. Only
$2 million was allocated this past year
to help over 4 million minority
businesses. Do the math. That’s an
investment of 50 cents per struggling
business! Politicians serve at the will
of the people. We should ensure that
they are committing to reversing the
years of neglect, and then hold them
accountable for making a difference.
It’s everyone’s duty to express their
concerns to politicians, and it’s
everyone’s duty to vote.
Interventions arising from the private
sector have likewise had little real
impact. Supplier diversity programs
typically focus on efforts (such as
“diversity spend” and event
sponsorships) rather than outcomes (such
as whether minority-owned businesses
survive, prosper, grow, and genuinely
participate in the high-value-added
sectors of the value chain ― and whether
wealth, jobs, and career paths are being
created in minority-dominated
communities). We should not be
impressed, for example, when a major
company sponsors a “power breakfast”
with a celebrity speaker and considers
it their contribution to making a real
difference. That’s a publicity stunt,
not a problem-solving intervention. It
would be more responsible to take the
same money and invest it in a
high-potential disadvantaged business by
providing capital, training, real
mentoring, consulting, etc. It would be
an investment in their own supply chain,
rather than expensive publicity that
brings them little exposure beyond the
supplier diversity domain. If the
company has done all it can to develop
its suppliers, and they have money left
over, by all means, a subsidized
breakfast is a welcome contribution.
Non-profits chartered to serve minority
businesses fail their stakeholders when
they are preoccupied with
self-preservation, territoriality,
publicity, and energy-sapping
competition with other nonprofits
sharing the same mission. The tragedy is
that there are more than 10 million WBEs,
4 million MBEs, and probably a million
veteran-owned businesses in the United
States; only a tiny fraction of these
businesses are being served at all. With
such a large unmet need in this country,
enmity and non-cooperation among service
providers who could jointly make a
difference is needless, discouraging and
shameful. The misguided emphasis on
territoriality among nonprofits hurts
the people they purport to serve. For
example, I encountered one small
business owner who was burnt out on
paperwork ― she needed to be certified
four times: at the city level, the state
level, as a minority, and a WBE. Any one
of these certifying authorities could
have ascertained that she was a woman
and a minority and checked which city
and state she lived in and worked from.
They could have also looked at her
discharged papers and certified that she
was a veteran, too.
Neither should we be impressed with the
contribution of the nation’s business
schools to addressing the problem. Of
the more than 1,500 business schools in
the country, only a tiny fraction has an
explicit mission of serving the minority
community. Business schools purport to
forecast the future and prepare the
business community to meet the
challenges. The future involves a
minority-dominated entrepreneurial
economy. In terms of scope and scale,
the Tuck School is probably doing more
than any other business school, and
we’re not doing enough.
In sum, the old paradigm needs to change
because we’re accomplishing very little.
The situation is tragic because the
public, private and non-profit sectors
are not making significant progress in
comparison with the magnitude of the
problem and the resources being
dedicated to address it. But the limited
impact is hardly surprising given that
the various interventions are more often
independent and one-dimensional rather
than collective and synergistic.
Systemic problems require systemic
solutions, not isolated interventions
that address particular symptoms that
embarrass or threaten those who are
currently doing well in U.S. society.
Traditional approaches need to be
subjected to an objective assessment of
the gap between the progress being made
and the rate at which the problem is
growing.
The problem with Band-Aid solutions is
that they don’t break the cycles that
keep minorities from progressing toward
economic self-reliance. Negative cycles
are causal loops that reinforce a
predicament. Let’s consider a few
examples of what we need to deal with:
- Poverty and poor education:
low-income communities have low tax
revenue, therefore they have little
money to spend on well-equipped
schools and good teachers.
Under-educated people remain
low-income (because higher-paying
jobs require adequate education) and
therefore can’t afford to move to
communities with good school
systems; the next generation is
predestined to repeat the cycle.
- Access to capital: Entrepreneurs
need to pledge collateral for loans
to finance their fledgling
businesses. But few minority
entrepreneurs own their homes. If
they had a thriving business, they
could generate enough revenue to buy
a home. But because they don’t start
out owning a home, they can’t get
the capital they need for their
business to thrive.
- Bonding: A lot of large-scale
construction business has been made
available to minorities ― provided
they can obtain bonding. But they
can’t get the bonding until they
become bigger, and they can’t get
bigger unless they have bonding
levels that will allow them to take
on bigger projects.
- Access to contracts: High
value-added contracts offer high
profit margins, but these tend to be
given to firms with experience.
Minority firms don’t get these
contracts because they lack
experience in doing such work.
Because they don’t get the
contracts, they never get the
experience.
These examples of negative cycles should
illustrate why systemic problems defy
simplistic solutions. The latter tend to
alleviate symptoms, at best, but they
don’t address the underlying cause,
because it is cyclical. In the above
examples, respectively, providing
scholarships, offering low-interest
loans, setting aside a percentage of
building contracts for minorities, and
inviting minorities to log on to a
supplier diversity web site are kind
gestures rather than real solutions to
struggling minority firms’ plight.
The organizations purporting to be
addressing the problem need to own up to
where they are failing. They need to be
held accountable for achieving real
impact. And they need to be subjected to
rigorous cost-benefit analysis when
their budgets and strategies are being
reviewed. A candid assessment will
reveal that the current trajectory is
untenable, and our plans for changing
the system are inadequate and need to be
replaced with an integrated intervention
of much greater scale and scope.
The need for a paradigm shift arises
from a sense that we’re doing the same
old thing, year after year, and hoping
for different results. Today’s
minority-inclusion movement seems to
have settled into a self-congratulatory
complacency about having put in effort ―
without bothering to ask is the effort
producing significant results.
For example, we have institutionalized a
supplier diversity industry with its own
circuit of golf outings, low-yield
opportunity fairs, and black-tie awards
ceremonies. But there is little
discussion of how these efforts and
expenditures prepares the U.S. for a
future in which the current minority
becomes the majority, fully
participating in the business system.
It’s a convention circuit that features
the same faces, the same speeches, the
same panel discussions, the same
best-practice role models, the same
“experts,” and the same opportunity
expos. Despite the spending, this
multimillion-dollar industry hasn’t made
much progress in creating local
economies in inner cities,
minority-dominated rural areas, or
Indian reservations; minority suppliers
haven’t been elevated into the
wealth-generating sectors of value
chains; nor have entrepreneurial
cultures been fostered and developed to
revitalize and sustain impoverished
communities.
High-impact intervention is crucial
because the U.S.A. is at a crossroads in
economic history. Its place in the world
economy is approaching a tipping point.
U.S. national competitive advantage is
stable ― which, in a fast-moving
marketplace, means stagnant. Meanwhile,
rival nations such as China and India
are occupying an ever-strengthening
position in the global economy.
Future national competitive advantage
will depend on the quality of the U.S.
workforce and the vitality of our
entrepreneurial economy, both of which
will be dominated by minorities. The
success of minority participation in
U.S. business is therefore a national
priority, and needs to be treated as
such.
To continue to ignore the gravity of the
problems that loom as demographic shifts
take their full effect is to put the
national competitive advantage of the
U.S. ― and with it, the economic well
being of its populace ― in jeopardy. And
this situation is not unique to the
United States: other countries with
significant minority populations, such
as France, face analogous challenges,
with just as much urgency to take
corrective action.
This article aspires to combat
complacency and stimulate a conversation
among the broad spectrum of thought
leaders who have knowledge and insight
to share in creating a strategy for a
different future for minorities and
women. The trajectory we are on
threatens the future wealth creation of
corporations, the pension funds that
will sustain baby boomers in their
retirement years, the adequacy of
federal and state resources to serve
societal needs, the prosperity and
social stability of inner cities, and
the economic health of rural communities
and Indian reservations.
The issues need your attention: this is
not ‘someone else’s problem.”
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